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    <title><![CDATA[Asian Mart - Our Blog for Recipes, News and More - Recipes & Cuisine Feed]]></title>
    <link>https://www.asianmart.co.nz/asian-mart-blog.html</link>
    <description><![CDATA[]]></description>
    <pubDate>Sun, 21 Jan 2018 10:50:44 +0000</pubDate>
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      <title><![CDATA[AYAM Food Celebrates 125 Years]]></title>
      <link>https://www.asianmart.co.nz/asian-mart-blog/ayam-food-celebrates-125-years.html</link>
      <description><![CDATA[<h2><img title="Ayam Celebrates 125 Years of Business" alt="Ayam Celebrates 125 Years of Business" src="https://www.asianmart.co.nz/media/wysiwyg/125-Years-Slider2.jpg" width="700" /></h2>
<h2>Modern meal ideas from a 125-year-old company.</h2>
<p>When a company is alive and thriving for over 100 years, you can be sure&nbsp;they&rsquo;re doing something right. AYAM&trade; is just such a company. Beloved for its&nbsp;rich, creamy coconut milk, tasty curries, sauces, fish and desserts, AYAM&trade; has&nbsp;just celebrated its 125 birthday.</p>
<p>Since 1892, AYAM&trade; has been an Asian food brand leader across all Asian&nbsp;markets. The brand was started by French citizen, Alfred Clouet in Singapore,&nbsp;with a focus on supplying colonial staff with food and building materials. The&nbsp;rooster logo was Clouet&rsquo;s mark of quality and local traders began referring to the&nbsp;products as Ayam (meaning chicken in Malay).</p>
<p>The food side of the business expanded out of the Asian region in the mid-1900s, building a reputation for the highest-quality Asian cuisine the world over.&nbsp;The brand&rsquo;s secret is in the perfect mix of quality ingredients, and an understanding of how to make Asian cooking more accessible to a wider&nbsp;audience.&nbsp;</p>
<p>AYAM&trade; is committed to healthy eating and sustainable practices. The vast&nbsp;majority of AYAM&trade; products have no added MSG, artificial colours, flavours or&nbsp;preservatives. Most of their tuna is the skipjack, which continues to have healthy&nbsp;fish stocks. Where they offer yellowfin tuna, they have programmes in place to&nbsp;ensure that this species is fished sustainably from areas with healthy&nbsp;populations. All their tuna is from fishing vessels certified as dolphin-friendly.&nbsp;None of these vessels practise shark-finning or fishing endangered species.&nbsp;AYAM&trade; coconut factories are also powered using coconut husks, reducing waste&nbsp;and reliance on fossil fuels.&nbsp;</p>
<p>The code of conduct and protection of human rights in AYAM&trade; factories is&nbsp;equally as impressive &ndash; and they only work with suppliers who can prove they&nbsp;operate with the same level of integrity.</p>
<p>We&rsquo;re proud stockists of many of the AYAM&trade; range &ndash; here are some of their&nbsp;more notable or interesting products, and some tasty ideas on how to use them.</p>
<h3><a href="https://www.asianmart.co.nz/ayam-coconut-milk-powder-150g.html">Coconut Powder</a></h3>
<p>Made from dried coconut meat, AYAM&trade; Coconut Powder is the easiest way to&nbsp;get that rich, creamy coconut cream taste without the waste. Like all AYAM&trade;&nbsp;coconut products, their powder is 100% undiluted coconut, without colouring or<br />emulsifier.&nbsp;</p>
<p>Mix with water for cream or milk &ndash; and make only as much as you need.&nbsp;Reconstituted, it can be used in any recipe calling for coconut milk or cream. The&nbsp;dry powder can also be sprinkled into smoothies or whisked into glazes for<br />baking.</p>
<p><strong>Coconut mocha mousse</strong></p>
<p>This chocolate mouse is heavenly and rich &ndash; allow small portions for each<br />person. You&rsquo;ll need:</p>
<ul>
<li>300g milk chocolate</li>
<li>80g butter</li>
<li>1 Tb instant coffee dissolved in 1 Tb of hot water</li>
<li>4 egg yolks</li>
<li>270ml&nbsp;coconut cream made up from AYAM&rsquo;s Coconut Milk Powder&nbsp;according to instructions</li>
</ul>
<p>Melt chocolate, coconut cream, butter and coffee mixture over a low heat, mixing well. Whisk egg yolks in one at a time, and stir over low heat for 1 minute. Spoon into serving glasses and refrigerate at least two hours. Serves six&nbsp;to eight.</p>
<p><img style="vertical-align: middle;" title="Coconut chocolate Mousse made with Ayam Products" alt="Coconut chocolate Mousse made with Ayam Products" src="https://www.asianmart.co.nz/media/wysiwyg/Mousse.jpg" /></p>
<p dir="ltr"><a href="https://www.asianmart.co.nz/ayam-laksa-paste-185g.html"><span>Curry pastes &ndash; Laksa</span></a></p>
<p dir="ltr"><span>The most famous of all Malaysian curries, laksa has it all &ndash; creamy, savoury, rich and filling. </span></p>
<p>AYAM&trade; Laksa Paste takes the work out of creating your own laksa at home. Like all AYAM&trade; curry pastes, their laksa paste is 100% natural and MSG free, so it&rsquo;s the closest you can come to home-made. You&rsquo;ll need:</p>
<ul>
<li>200ml water</li>
<li>400g prawns, beef or chicken</li>
<li>120g bean sprouts</li>
<li>Fresh coriander leaves</li>
<li>600g egg or rice noodles, cooked</li>
<li><a href="https://www.asianmart.co.nz/ayam-laksa-paste-185g.html">1 AYAM&trade; Laksa Paste 185g</a></li>
<li><a href="https://www.asianmart.co.nz/ayam-coconut-cream-premium-140ml.html">140ml AYAM&trade; Coconut ream</a></li>
<li>Limes (optional)</li>
<li>Red chillies, sliced (optional)</li>
</ul>
<p dir="ltr">Combine paste and water and bring to boil, then add meat and simmer for about 5 minutes. Add coconut milk, bean sprouts and coriander leaves and stir until heated through. Spoon soup over warm noodles, and serve with fresh coriander leaves, limes and sliced red chillies. Serves four. <a href="https://youtu.be/RSgNAZXVNvA" >Watch the youtube clip here</a></p>
<p dir="ltr"><span><img title="Prawn Laksa Made with Curry pastes from AYAM" alt="Prawn Laksa Made with Curry pastes from AYAM" src="https://www.asianmart.co.nz/media/wysiwyg/Prawn-Laksa.jpg" width="620" /></span></p>
<p><span>&nbsp;</span></p>]]></description>
      <pubDate>Thu, 11 Jan 2018 11:00:12 +0000</pubDate>
    </item>
    <item>
      <title><![CDATA[Why The World Loves Rice.]]></title>
      <link>https://www.asianmart.co.nz/asian-mart-blog/why-the-world-loves-rice.html</link>
      <description><![CDATA[<p><img alt="" src="https://www.asianmart.co.nz/media/wysiwyg/Blog_Rice.jpg" /></p>
<p>The Mandarin word for rice is the same as the word for food. In Thailand, people call their families to dinner by saying 'eat rice'. The Japanese word for cooked rice is the same as the word for meal. In other words: rice is a big deal.</p>
<div class="element-value ajax-value ajax-redactor read-only redactor-editor redactor_editor" dir="ltr">
<p>Rice is one of the most produced foods in the world &ndash; in fact, it comes in second place, right behind maize. And because maize is mostly grown for non-food purposes, rice actually feeds more people than any other food. It's the main staple for 3 billion people in 17 Asian, 9 American and 8 African countries.</p>
<p>Although rice is used in dishes all over the world &ndash; from Italian risotto, to English rice pudding, to Spanish paella &ndash; it's most often associated with Asian food. It's the perfect complement to a rich Indian or light Thai curry; it's crunchy and golden in fried rice dishes, and cold and sticky in sushi. It's such a versatile ingredient, no wonder that to half the world it&rsquo;s the most important part of their diet.</p>
<h2>The story of rice.</h2>
<p>Rice was one of the earliest foods grown by humans. There's evidence that cultivation began in China an astonishing 12,000 years ago. It's believed that rice migrated to the Americas in 1694 as the slave trade saw more people moving around the globe. A hardy grain, rice can grow in almost any type of soil and environment, which is why it's now grown on every continent (except Antarctica, of course).</p>
<p>In Asia, rice is usually grown in terraced paddy fields filled with water. The grain is harvested once a year, often arduously by hand, although mechanical harvesters are becoming more common. Once harvested, the rice is threshed and dried. It can then be milled to remove the outer husk and sold as white rice, or left in hulled form as brown.</p>
<p>Despite being a staple, rice is actually quite inefficient to produce. Planting seedlings and harvesting is extremely hard work, and production uses vast amounts of water. In fact, it takes up to 2500 litres of water to produce a single kilo of rice.</p>
<p>But, because rice has four times the food energy of potatoes or pasta, it's an incredibly valuable crop. One rice seed (or head) yields over 3000 grains, making it the highest yielding cereal crop in the world.</p>
<h2>There's more to rice than white.</h2>
<p>Long grain white rice is probably the most commonly used &ndash; but rice goes way beyond that basic type. There are a mind-blowing 40,000 varieties of rice grown around the world. Of course, most aren't cultivated or eaten. Only about 100 varieties are grown worldwide, and only a few dozen are sold.</p>
<p>There are three basic types of rice grain: short, medium and long.</p>
<p>Long grain rice, which is used in most Asian cuisine, is light and fluffy, with neutral flavour &ndash; which is why it's so widely used. Basmati is also a long grain rice, but it has a uniquely fragrant flavour profile and is used most often with Indian food. Similarly, Jasmine rice is a sweet, fragrant long grain rice.</p>
<p>Medium grain rice is slightly fatter and starchier than long grain, so it's often used for dishes like paella that require a bit of creaminess.</p>
<p>Short grain rice &ndash; like the Italian Arborio &ndash; is almost round in shape, and contains yet more starch. It's used in dishes like sushi and risotto because it's stickier and tends to clump together when cooked.</p>
<p>Then there's brown rice, which is not really a different variety, it's simply less processed than white, as the bran part of the grain is left intact.</p>
<p>The more exotic varieties, like black rice, wild rice, Himalayan red rice and Thai purple rice might be seen on the odd menu, but you won't find them in your average supermarket.</p>
<h2>Jasmine &ndash; the Queen of rice.</h2>
<p>In a world overflowing with types of rice, Jasmine is one of the most popular. Grown in Thailand, Laos, Cambodia and Vietnam, this variety of rice is also known as <em data-redactor-tag="em">Thai hom mali &ndash; </em>or Thai fragrant rice, which gives you a clue about why it&rsquo;s so popular.</p>
<p>Jasmine rice is long grain, with a sweet, subtle fragrance, which some liken to the scent of jasmine flowers. Like all long-grain rices, it's drier than short-grained varieties. But compared with other long-grains like Basmati, Jasmine is comparatively sticky.</p>
<p>Jasmine is sold as white rice &ndash; which has been processed to remove the husk &ndash; and brown, which has the hull left on. Both are soft and moist when cooked, with a slightly sweet flavour.</p>
<h2>The nutritional value of Jasmine</h2>
<p>Jasmine rice &ndash; particularly brown Jasmine &ndash; is high in fibre, which is important for digestive health, and for reducing cholesterol. Like all rice, it doesn't contain any fats, cholesterol, or sodium. This makes it a good diet staple for people with high cholesterol or high blood pressure.</p>
<p>Brown Jasmine rice also contains essential nutrients like Vitamin A, Vitamin B, niacin and iron. Because white rice has the husk, where most of the nutritional value is stored, stripped away, it contains far less of all these nutrients.</p>
<p>A cup of Jasmine rice contains 44.5 grams of carbohydrates and it&rsquo;s on the higher end of the glycaemic index: 68 &ndash; 80. This means Jasmine rice will give you a boost of energy after your delicious meal. For this reason, sports people often choose high-carbohydrate foods like Jasmine rice before and after workouts.</p>
<h2>How to eat Jasmine rice</h2>
<p>Jasmine rice is so sweet and fragrant that it's often cooked very simply as an accompaniment to a main dish. Steamed, it's the perfect complement to stir-fries, light curries, with grilled or fried meats and fish, and even in soups. It doesn't do so well in dishes like fried rice &ndash; it's too soft and moist.</p>
<p>Like all rice, Jasmine needs to be washed thoroughly before cooking. This removes any dust left over from the production process and rinses off the excess starch as well. This is important even for rice that&rsquo;s been washed and will prevent it from being gluggy when cooked.</p>
<p>People all over Asia use a rice cooker, which produces no-fuss perfect rice every time (and keeps it warm). It&rsquo;s by far the simplest and most reliable way to cook rice, but there are methods that don&rsquo;t require special equipment.</p>
<p>Steaming, confusingly, can refer to rice that has been steamed, boiled, or a combination of the two.</p>
<p>Here&rsquo;s one &lsquo;steamed rice&rsquo; method you might like to try.</p>
<ul>
<li>Bring a pot of water to the boil</li>
<li>Add 2 cups of rice to the water</li>
<li>Reduce to medium heat and simmer for 10 minutes</li>
<li>Drain then serve</li>
</ul>
<p>The absorption method means slowly cooking rice in a measure of water until it's completely absorbed. Here&rsquo;s a recipe for cooking Jasmine rice using the absorption method:</p>
<ul>
<li>Rinse 2 cups of rice and tip into a pot with a tight lid</li>
<li>Add 3 cups of water and bring to a boil with the lid off</li>
<li>When craters appear in the rice surface reduce heat to low and cover</li>
<li>When all water has been absorbed, remove from heat and leave to stand for two minutes before serving.</li>
</ul>
<p>Most people prefer one method or the other, but as long as your rice tastes great in the end, it doesn't really matter how you do it.</p>
<h2>Five fascinating rice facts.</h2>
<p><strong data-redactor-tag="strong">1: </strong>Rice is a symbol of life and fertility, which is why it's traditional to throw it over the heads of brides and grooms.</p>
<p><strong data-redactor-tag="strong">2: </strong>Asia produces and consumes 90% of the world's rice.</p>
<p><strong data-redactor-tag="strong">3: </strong>One kilogram of long grain rice contains over 60,000 grains.</p>
<p><strong data-redactor-tag="strong">4: </strong>In India, rice is traditionally the first food a bride offers to her new husband.</p>
<p><strong data-redactor-tag="strong">5: </strong>More than 1 billion people worldwide are employed in rice production.</p>
<p>Ready to get cooking? Check out our great range of brown and white rice from <a href="/golden-phoenix.html">Golden Phoenix <span data-redactor-tag="u">here</span>.</a></p>
</div>]]></description>
      <pubDate>Fri, 19 Jan 2018 11:00:13 +0000</pubDate>
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